E-book PDF (3,46 Mb)
Consultabile solo con Adobe Acrobat Reader (scopri come)
Knott, Brendon | Jones, Ian. | Fyall, Alan

South Africa 2010 : Leveraging Nation Brand Benefits from the FIFA World Cup.

2011 - Goodfellow Publishers

20 p.

This case study is part of the Contemporary Cases Online series. The series provides critical case studies that are original, flexible, challenging, controversial and research-informed, driven by the needs of teaching and learning. [Publisher's text].

Special access authorizations may apply; please contact us for further information.