Oro nero, politica verde? : Eni, ambiente ed energia dal secondo dopoguerra
92-123 p.
Since its creation, Eni's public image was characterized by a high social commitment, whose primary task was to ensure energy, affluence, and jobs for the Italian population. Starting from the Sixties, the environmental issue assumed more and more importance in the construction of the corporate image, both for a greater sensitivity of the civic society and for global events, such as the energy crises of the Seventies, which posed the problems of the energy organization of the Nation and the dependence on fossil fuels. In analysing the relationship between the Company and the environment, the author used different sources: company magazines and films, advertising material and archival sources, which paint a complex and articulated picture on the relationship between the oil company, environmental impact and ecological awareness. [Publisher's text].
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Imprese e storia : rivista dell'Associazione per gli studi storici sull'impresa : 46, 2, 2022-
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ISSN: 1590-6264
KEYWORDS
- Consumption, Ecology, Energy, Environment, Oil, Sustainability