B2B vs. B2C : an Empirical Attempt to Bridge the Gap.

P. 73-96

• Articles from the same issue (available individually)

  • Editoriale
    Get article
  • Inter and Intra Organisational Consequences of Business Relationships
    Get article
  • Intra- and Inter-organizational Effects of a CRM System Implementation
    Get article
  • Value Logic Interactions : Perspectives on Logistics Service Provider-client Relationships
    Get article
  • Discontinuity in Interaction : Findings from Two Cases in the Italian Context
    Get article
  • B2B vs. B2C : an Empirical Attempt to Bridge the Gap.
  • Storytelling e Web Communication
    Get article
  • Giovani consumatori e nuovi media : una generazione di nativi digitali?
    Get article
  • Ridurre il rischio percepito e generare fiducia nello shopping online attraverso gli User Generated Content
    Get article
  • Recensioni
    Get article

  Show more
• Information

  DOI: 10.3280/MC2013-001006

  ISSN: 1972-4861

  Permalink: http://digital.casalini.it/10.3280/MC2013-001006