Recensioni

P. 101-103

• Articles du même numéro (disponibles individuellement)

  • Editoriale = Editorial
    Obtenir l'article
  • L'influenza del celebrity worship sull'efficacia del celebrity endorsement in ambito sportivo
    Obtenir l'article
  • Shifting media uses and gratifications among Singaporean teens and university students : a future ripe for mobile applications
    Obtenir l'article
  • Italian young people's attitudes toward product placement in movies : a cross-cultural comparison of product placement acceptability
    Obtenir l'article
  • An emic decoding of li in Chinese successful emotional advertisements
    Obtenir l'article
  • The cultural approach to business communication in Italian companies : emerging issues and challenges
    Obtenir l'article
  • Recensioni

  Afficher plus
• Informations

  Code DOI : 10.1400/209558

  ISSN: 2283-6624

  Permalink: http://digital.casalini.it/10.1400/209558