Pucci, Tommaso | Rabino, Samuel | Faraoni, Monica | Zanni, Lorenzo Does brand market value affect consumer perception of brand origin in the purchasing process? The case of Tuscan wines 2017 - Franco Angeli Is part of Mercati e competitività : 1, 2017 Permissions Download Copy/paste Printing Download | Copy/paste | Printing EUR 15.40 VAT Excluded Purchase PDF a Article
Zanni, Lorenzo | Simoni, Christian | Pucci, Tommaso Modelli di business e strategie di marketing nelle medie imprese : la gestione della crisi tra continuità e cambiamento 2013 - Franco Angeli Is part of Mercati e competitività : 3, 2013 Permissions Download Copy/paste Printing Download | Copy/paste | Printing EUR 11.55 VAT Excluded Purchase PDF a Article
Pucci, Tommaso | Rabino, Samuel | Zanni, Lorenzo Characteristics and business models of the Italian cosmetics industry : an exploratory analysis 2013 - EGEA Is part of Finanza, marketing e produzione : rivista di economia d'impresa dell'Università Bocconi : XXXI, 3, 2013 Permissions Download Copy/paste Printing Download | Copy/paste | Printing EUR 16.50 VAT Excluded Purchase Read Online PDF a Article
Pucci, Tommaso | Zanni, Lorenzo | Simoni, Christian Marketing imprenditoriale, gestione degli intangibles e competitività : un'analisi nel settore dell'abbigliamento infantile 2011 - Franco Angeli Is part of Mercati e competitività : 1, 2011 Permissions Download Copy/paste Printing Download | Copy/paste | Printing EUR 11.55 VAT Excluded Purchase PDF a Article